Client development is essential to the success and longevity of all companies. Unfortunately, this activity is often difficult for technical professionals to embrace. Can’t I just do my job well? Isn’t that enough to make clients want to trust us with their project? Times sure have changed.
Today, nearly every firm has staff with marketing and client development responsibilities, including the technical and professional staff. This interactive session explores opportunities for you to build client relationships, gain valuable insights into how clients make decisions, and win more work for your firm.
Presented by: Donna J. Corlew, FSMPS, CPSM
chief WIT* officer